Parkes Elvis Festival: This is the Story
Beth Link and Katrina Dwyer
Be taken on a journey from the humble beginnings of this unique event in the regional New South Wales town of Parkes, to its position now as one of the most recognised and iconic Elvis festivals in the world.
It’s been 25 years since founders, Bob & Anne Steel, dreamed up the concept of celebrating the life and music of Elvis Presley. The Festival now attracts more than 22,000 visitors annually, features the world’s best Elvis tribute artists, has a global media reach of 80 million and injects over $14M into the regional economy.
‘This Is The Story’ is a presentation outlining the incredible growth of the event and how the opportunities, challenges and changes experienced by Parkes Elvis Festival have helped shape our future.